FREE IB BUSINESS MANAGEMENT TEXTBOOK
@lewwinski
IB DP Business Management.
A textbook that students ACTUALLY like. And it's free!
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IA and key concepts
Internal assessment and key concepts (change, creativity, ethics, sustainability)

IA: internal assessment

The main purpose of IA is to see how you can unpack the key concept with the help of business tools.

CCES: change, creativity, ethics, sustainability

The main purpose of CCES concepts is to write IA through the prism of one of them.